A beautiful tragi-comedy about a man who just cannot beat his addiction. The record label said they'd never seen a music video match its treatment so perfectly. one of my favourites down to an excellent edit and a layered performance from the wonderful toby williams.  
Directed by Max mccabe / produced by compulsory viewing
starring toby williams
1st ac chris pollitt
2nd ac jomar o'meally
gaffer jovan lawrence
shot on arri alexa / cooke s4
Nominated BEST DIRECTOR: Berlin Music Video Awards
Nominated BEST EDIT: UK Music Video Awards
Nominated BEST MUSIC VIDEO: Montreal Music Video Festival
Nominated BEST EMERGING TALENT: Montreal Music Video Festival
Official Selection SXSW 
Official Selection Krakow Film Festival
Official Selection Greenhorn Film Festival, London
Official Selection International Music Video Festival Paris

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